Data Teams

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Data Teams

March 2, 2016 7 minute read

Ask the Analyst: What's It Like to Work at a Wedding E-commerce Company?

Melissa Bierly

Content Marketing

Many shopping sites follow a similar retail calendar, focusing on big promotional pushes around the holidays. But when you're in the business of helping someone get ready to tie the knot, you can throw those traditional calendars right out the window.

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Data Teams

December 1, 2015 4 minute read

3 Tips for Centralizing Your Analytics Team Structure As You Grow

Melissa Bierly

Content Marketing

Nearly a year ago we wrote about the questions folks should consider when making early analytics hires. While those questions are helpful whether you're hiring your first data analyst or your fourth, there will be undoubtedly be another nagging question as you scale:

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Data Teams

January 27, 2015 6 minute read

4 Questions to Consider When Making Your Next Analytics Hire

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Derek Steer

CEO

Over the course of a startup's lifetime, a company can face a range of data challenges. In the beginning, startup founders do most analysis themselves using tools like Google Analytics. As a company grows, business and product leaders often have analytical questions that these tools—and busy executives—can't answer.

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