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Analysis

3 Weird Analytical Practices at Mode

For many of Mode's employees, this is their first job at an analytics company. Those team members often assume that Mode's internal analytics processes mirror the way analysis is commonly conducted within other organizations. In some ways, that assumption holds true. As CEO Derek Steer puts it, "I wish I had a more mind-blowing story for how we do internal reporting... But mostly, it's funnel analysis." That said, we approach analysis from some uncommon angles.

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