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The Data Team’s Guide for Marketing Metrics

What you’ll learn in this whitepaper.

Marketing leaders rely on data to meet their quarterly targets and drive long-term revenue goals.

Use this guide to help set up your marketing team in Mode. Better understand the metrics they’re looking for and get inspired with sample charts they can use to accelerate their goals.

In this whitepaper, we will cover:

  • The role of data at each stage of the customer lifecycle

  • Why data teams are crucial partners for marketing analysis

  • Sample charts to get you started

Get more from your data

Your team can be up and running in 30 minutes or less.

Try for free